| File Name: | The Brand and Packaging Design Course |
| Content Source: | https://packagingdesigncourse.co.uk/ |
| Genre / Category: | Drawing & Painting |
| File Size : | 4.8 GB |
| Publisher: | packagingdesigncourse |
| Updated and Published: | July 17, 2025 |
Learn how to deliver high value & high impact branding projects in 6 weeks, Brand designers ready to double their fees & go from $500 to $5K–$10K+ projects by learning these skills in just 6 weeks. You’re craving to increase your offers, impact and revenue. You know the value, but you’re missing the agency edge
MODULE 1:How to confidently qualify, book and onboard clients
- + Client Red/Green Flags
- + PreQualifiers
- + Pricing Methods
- +Timelines and Management
- +What to ask and when
MODULE 2:How to use strategy
- + Brand Strategy basics
- + Agency strategy tools for packaging
- + Brand workshops
- + Questionnaires
- + Creative Direction
MODULE 3:How to design effectively for retail and e-commerce
- + Variants
- + Ranging
- + Shelf Studies
- + Flavour Profiles
- + Category Cues
MODULE 4:How to design a concept your client and customer loves
- + Use GPT for stories
- + Mining for inspiration
- + Mockups and prototyping
- + Materials & Finishes
- + Presenting to your client
MODULE 5:How to work with dielines and navigate back of pack
- + Cutterguides/Dielines
- + Drawing dielines (hot take)
- + BOP including but not limited to:
- + X heights, Safe space
- + Barcodes and more…
- + Global regulations
MODULE 6:How to set up your files for print the agency way
- + Printing basics
- + Pantones and Match-Tos
- + Spec your files
- + Hands-free hand-off
DOWNLOAD LINK: The Brand and Packaging Design Course
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