Drawing Ideas: Create Conceptual Illustrations for Editorial and Beyond

If you want to illustrate for editorial (magazines and news publications), advertising, packaging, retail, greeting cards, and beyond, then knowing how to communicate a big idea in just one, powerful image is a must-have skill! This skill is called CONCEPTUAL ILLUSTRATION, and in this class, you’ll learn how it’s done—and that it can be easier than you think.  The secret of conceptual illustration is that it’s not about being super-clever or original. In fact, the strongest concepts can be based on totally unoriginal ideas — even clichés! The clever part is in choosing the right cliché and knowing how to change it in just the right way to make your point. No longer is conceptual and editorial illustration shrouded in mystery. In this class, award-winning illustrator and Top Teacher, Mr. Tom Froese, pulls back the curtain to unveil the 3 secret tools of conceptual illustration: Symbols, Idioms and Tropes.

What You Will Learn

• The differences between Conceptual and Non-conceptual illustration
• How to understand and use SYMBOLS as the building block of your concepts
• How to leverage IDIOMS to make invisible ideas visible
• How to find quick visual metaphors using ILLUSTRATION TROPES
• Tom’s entire illustration process, from start to finish
• How to create a finished editorial style illustration using Procreate*

*Procreate is used in the class lessons, but all apps/techniques are welcome.

Why Take This Class?

• Learn from an experienced Top Teacher, with over 142,000 students taught over the last decade
• Free access to Tom’s custom Procreate brush set, Inky Basics!
• Free printable downloads, including Tom’s Illustration Tropes chart and Illustration Tropes BINGO card!
• Each lesson is packed with real-world examples
• After each lesson, you get to test out your knowledge with fun Exercises
• Thorough, step-by-step tutorial (demo) of the entire illustration process, including brainstorming, sketching, and illustrating in Procreate

Make Your Own Conceptual Illustration — As usual, you’ll learn all the required theory in the Primer, and then get to apply what you learned in the class project — where you get to create your own conceptual illustration based on a realistic editorial-style brief. Mr. Tom Froese walks you all the way through, from brief, to brainstorm, and from sketches all the way to finished illustration.

DOWNLOAD LINK: Drawing Ideas: Create Conceptual Illustrations for Editorial and Beyond

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